Sometimes we just want to be frugal and save money. We wonder, if we can save some money and get the same product, then why not do it? Well with web design, this rule can lead you to get a bad product or even worse, LOSE MONEY! Do not despair, there are also benefits of a having a cheap web designer.  So let us see what the advantages and disadvantages of hiring a cheap web designer for your business or blog. First, Let us Look At What Makes a Good Web Design (see image to the right) Domain Name Advice & Service Hosting Advice & Service Tech Purpose Layout & Color Site Map Content Audience Advertisement Pop Up Message Attractive Design Buttons Background Images Easy Navigation Unique Fresh Optimized Cross Browser Compatibility Screen Resolution Social Media Typography Registration Tracking & Analytics Provide Security Footer As you can see, a lot of things go into making a good web design which are usually incorporated by good web design companies. Whether it be incorporating social media, tracking analytics, or good layout colors. Now this shows what actually has to go into a website, which is a lot of work. Now imagine how much work that would take to incorporate every single one of those elements. This is where a cheap web designer comes in. So let us look at the disadvantages of having a cheap web designer. Disadvantages of a Cheap Web Designer: 1. You Get What You Paid For If you are buying a cheap product, chances are that it will not be build with quality. It will break, not last long, and may be even harmful. In the case of a spending $100-$200 on a cheap web design by a cheap website design company, it means that you will get a mediocre website because you did not compensate the web designer enough. Remember, this is PROFESSIONAL WORK, therefore it should be treated with a professional price. When you pay little for professional work, you are going to get a website that functions poorly, does not have any search engine optimization, and is destined to turn your viewers away to go somewhere else. Little pay for a web site will usually get little work done to it, at least the amount of work that you paid for. A cheap web design service is not always the best way to go, especially for your business. A website is kind of like an investment, you put more money in and you get more money out! So think twice about getting a web design cheap from some place online for $100. 2. A Cheap Web Designer Will Usually Not Give You A Return On Investment A cheap web designer will usually put enough work that you paid him to do, therefore it will be the bare basics. When it comes to web design, the bear basic are not enough. You need search engine optimization, which will get you to the top sports of Google and in return drive TONNES OF TRAFFIC to you website.  You also might not get a responsive web design which will cater to the needs of people searching for your website on a tablet or mobile phone. This will hurt your chances of getting traffic, sales, and a return on your investment from your website. Advantages Of A Cheap Web Designer: 1. Having  Saved Money If you do you a  lot of research for a honest and cheap freelance web designer that can create a great website for you for a good price then you might get lucky and save money. This is especially true if you don’t plan to use your website for major traffic, just local traffic. 2. Finding a Diamond in the Rough Hiring a good web designer cheap can mean that you just found a contact that can help you build other websites. This is important and can be a tremendous help to all your friends. So if you look hard enough, you just might find a diamond in the rough. In the end, Hiring a cheap web designer can be a bit risky and give you a low return on your money.

What are keywords?  Keywords are words, terms, or phrases people enter into search engines when looking for a particular topic. In order to use the Google Keyword Planner, you need to set up an AdWords account. You do not have to pay for ads to use the Keyword Planner. Set up Google AdWords Go to https://adwords.google.com/KeywordPlanner Fill in your email address and website (un-check any undesired services) Fill out your personal information Verify your account Google isn’t going to let you in until you set up your first campaign. So, quickly fill in the required information. I put $1 in the daily budget. Yes, they’ll even make you put in your credit card information. But, you do not have to activate your campaign. You card will not be charged any fees to use the Keyword Planner. Review, and click finish and create campaign. Head to your email and verify your account You now have access to Google Keyword Planner, click Take me to my account. Okay, now that your account is all set up, you’ll never have to go through those steps again. You’ll be able to log in and only use the Keyword Planner. How to use the Keyword Planner Go ahead and ignore Google’s promptings to start your first campaign (unless you want to, then by all means, go ahead!) In the top navigation bar click tools and drop down to Keyword Planner. Under What would you like to do? click Search for new keyword and ad group ides Type a handful of words or phrases related to your post. Use a comma to separate different keywords. Click Get ideas Underneath the graph, click the tab Keyword Ideas You will be given results for the keywords you searched for + relevant keywords! Why use Google Keywords Who doesn’t want more blog traffic from search engines? Using the Keyword Planner tool can help you narrow in on what people are searching for. I have found that I don’t always use the same phrases as most people, so I’ll go through and change those phrases. It can also give you ideas for future posts. Post By: By Kristie Hill